This case study focuses on Ben & Judy’s Sugarhouse, a renowned sugar business in New York that creates various maple products. When Ben & Judy’s Sugarhouse faced a difficult challenge, Ben Benjamin reached out to a trusted advisor in the industry and ultimately contacted Becker Pumps for a permanent solution. 

THE CHALLENGE

Ben risked losing valuable harvest time when he faced a mid-season pump failure with his old Dekker pump.

THE SOLUTION

Ben reached out to Neil Walling at Ripple Road, a trusted advisor in the industry. Even though Ben wasn’t a direct customer, the Wallings provided a temporary solution with a loaner pump, allowing Ben to complete his 2023 season. Neil’s expertise and willingness to help impressed Ben, prompting him to research Becker pumps, the brand Neil uses and recommends to his customers.

THE RESULTS

• Reduced Power Costs: After switching to a Becker U 5.101 pump for the 2024 season, Ben saw a remarkable 50% decrease in his power consumption. 
• Improved Noise Reduction: The Becker pump offered a significantly quieter operation, with Ben describing it as a pleasant “hum.”
• Enhanced Confidence: Ben is extremely satisfied with both the pump’s performance and the exceptional service he received from the Wallings.

“I love the way it just hums along,” Ben remarks on the Becker pump’s quiet operation. He further emphasizes the value of Neil’s expertise: “If a producer doesn’t know vacuum or vacuum pumps, the second they speak with Neil, the decision to use Becker is a no-brainer.” 

THIS CASE STUDY DEMONSTRATES THE BENEFITS OF:

• Building Strong Relationships: The Wallings’ willingness to help, even when Ben wasn’t a direct customer, established trust and ultimately led to a sale.
• Expert Advice and Product Quality: Neil Walling’s reputation as a “Top Tier Producer” and Ben’s subsequent satisfaction with the Becker U 5.101 pump highlight the importance of both expert guidance and high-quality equipment.

Ben’s positive experience with Becker pumps paves the way for recommending them to other producers. This case study serves as a testament to the service, efficiency, noise reduction, and overall value that Becker pumps can offer. To learn more about Becker Pumps and the value we provide, contact us today.